Mô tả công việc
1. Develops and implements annual operation plan of brand communications for the assigned corporate and product brands under the approved marketing & communications strategies
- Provide creative direction & concepts to internal & external audience in line with marketing strategies and business goals.
- Work with concerned departments and advertising agencies to devise an external advertising campaigns that meets the corporate/ marketing objectives and budget.
- Cooperate with MKT & digital team to develop content for digital apps, website & social media.
- Liaise with global and concerned departments to develop the advertising for internal media among ABOs.
- Monitor the effectiveness of the campaign.
- Monitor and analyze the competitor’s advertising spending, trends and effectiveness.
2. Manage all business support materials of the responsible corporate and product brands ie Amagram, Newsgram, VFA-Nutrilite magazine, Starter Kit, new product launch BSMs, etc.
- Coordinate with global, concerned departments and designer/ third party agencies to produce product BSMs both for sales and free distribution including leaflets, brochures, DPS etc.
- Conduct the appropriate survey and evaluate BSM sales performance for more improvement.
- Assures adherence to all brand and style guides for art, copy…within & across brands.
- Assures that materials support global application and are implemented across appropriate markets.
3. To cooperate with Technical Regulation for advertising licenses.
4. To handle job responsibilities by special assignments.
- Work with other departments as a team to achieve the company’s targets in each special assignment.
Yêu cầu công việc
- Bachelors of International Relations, Business Administration, PR - Communication or other related majors.
- At least 08 years of working experience in brand communication with proven track records.
- Logical thinking.
- Good at writing and speaking in both Vietnamese and English.
- Creative and have sense of art.
- Well organized and able to work efficiently even under high pressure.
- Positive attitude.
- Healthcare/Nutritional background
- Knowledge about online media is a must.
- Working/Serving for global brand before is an advantage.
- Good analytical skills and problem solving skills.
Quyền lợi được hưởng
- 13th payment & performance bonus
- Premium Healthcare for you & your family
- Product Entitlement
Thông tin liên hệ
- Người liên hệ: Công ty Amway Việt Nam
- Địa chỉ: