Mô tả công việc
- Assists in the development of marketing strategies and tactics.
- Assists with the coordination, production, and execution of marketing materials, primarily print and interactive; executes communication plans as needed.
- Assist in Social Media content marketing.
- Aligns with Event Team for special event execution.
- Arranges and coordinates meetings that support marketing projects
We are seeking a talented Marketing Manager to drive the strategy, execution, and analysis of user acquisition and activation for an upcoming iOS and Android mobile applications.
In this role, youll identify opportunities to drive app installs and account activation, put them into action, and report on results.
- Source, test, and optimize new channels & partnerships for driving mobile app installs
- Collaborate with product, design & messaging enhancements that drive business growth
- Analyze data to understand user behavior and identify growth opportunities
- Lead app store optimization strategy
Yêu cầu công việc
Most importantly, You have what it takes to be an entrepreneur.
To be your own leader, your own boss.
- Ability to quickly develop a comprehensive understanding of the business
- Driven to succeed – a Make it Happen attitude
- Effective priority setting and time management
- Relationship builder and effective communicator
- Microsoft Word and Excel
- Possess strong business ethics; be reliable and dependable.
You also have:
- 2-4 years of direct experience in analytical marketing or product role
- Experience managing mobile app install acquisition campaigns across several channels
- Instincts for understanding consumer behavior.
[If you know below is a PLUS, not a MUST but a PLUS]
- Power user of a mobile marketing automation tool like Braze, Leanplum, or Urban Airship
- Strong understanding of mobile tracking & attribution using a tool like Appsflyer, Adjust, or Kochava, and experience working with engineers to integrate SDKs
- sound experience on Excel and other analytics tools
The right candidate for this role is extremely passionate and knowledgeable about the mobile marketing landscape and is eager to play an vital role at a fast-growing technology startup committed to tech filed growth.
Quyền lợi được hưởng
- occupancy bonus
- management training
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